Branding is important. Here’s a look at some inspirational visuals to create good corporate identity for any business.
This article is not intended to be a step-by-step guide to creating this artwork, rather an overview especially for those with some level of familiarity with Illustrator.
Dealing with clients is most of the time quite difficult because they have their own opinions regarding the creative process which makes it… less creative most of the times because of the lack of design backgrounds. Sounds harsh, but that’s the truth. It isn’t something wrong, though. They are the clients, they are paying so if the logo ends up the way they want, then it’s a success.
On the other hand, many people are wondering how logos would look like without the limitations imposed by the clients.