In 2012, we had energy — 2013 is about prosperity. So in the world of colors, it’s goodbye, Tangerine Tango, and hello, Emerald.
That is the color of the year for 2013, according to Pantone, the color standards division of Kentwood-based X-Rite Inc. The color is known more formally as Pantone 17-5641.
The new shade takes the crown from the spirited reddish orange hue, which held the honor for 2012.
But 2013 is all about a vivid, verdant shade of green that “enhances our sense of well-being further by inspiring insight, as well as promoting balance and harmony,” said Leatrice Eiseman, executive director of the Pantone Color Institute.
“Since antiquity, this luminous, magnificent hue has been the color of beauty and new life in many cultures and religions,” said Eiseman in a press release. “It’s also the color of growth, renewal and prosperity – no other color conveys regeneration more than green.“